Top 5 Virtual Fitness Programs in Belgium Q1 2024

In the first quarter of 2024, Belgium saw significant activity in the virtual fitness program sector, with notable trends in downloads, revenue, and active users for the top 5 apps. Here’s a detailed look at their performance.

Basic-Fit had a fluctuating download rate, peaking at around 11.7K in the week of January 29 before gradually declining to 6.2K by the end of March. Active users for the app started strong at over 211K, reaching a high of nearly 257K in late January, and then slightly tapered off to approximately 229K by the end of the quarter.

Strava: Run, Bike, Hike experienced a notable increase in weekly revenue, starting at $50K in early January and climbing to about $58K by the end of March. Weekly downloads remained steady, fluctuating between 5K to 6.4K, while active users showed a steady rise from around 218K to 228K.

komoot - hike, bike & run saw a varied revenue pattern, starting at $16K and dipping to around $5K mid-quarter before rising again to approximately $16K by the end of March. Downloads exhibited a general upward trend, beginning at around 3.9K and peaking at 5.7K. Active users remained relatively stable, hovering around 68K throughout the quarter.

JustFit: Lazy Workout & Fit had consistent revenue growth, ending the quarter at about $5.7K from an initial $6K. Downloads showed some fluctuation, ranging from a low of 3.2K to a high of 6K. Active users saw a positive trend, increasing from 9.2K to over 12.1K.

AllTrails: Hike, Bike & Run maintained a stable revenue stream, ending the quarter at approximately $4.6K. Downloads varied slightly, starting at 3.2K and ending at 3.5K. Active users remained consistent, with minor fluctuations around the 13K mark.

These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower.